Designer. Product thinker. Problem-solver. Human.

I'm a product designer with deep roots in interactive creative direction and brand design — shaped by a decade in product and user experience at companies like Vacasa, TripActions (now Navan), and Discovery Education, and design strategy sharpened before that at global agencies where I helped guide campaigns for Nike, Microsoft, Intel, Mountain Hardwear, American Express, InterContinental Hotels Group, and Wells Fargo.

My work spans user experience, AI-powered product design, creative and art direction, interactive experiences, UI design, and branding. I believe every challenge has a design solution — as long as you stay curious and close to real users.

I lead from the back: empowering teams, creating clarity, and helping others find their own path forward. If I have a critique, it comes with a solution — and a bias to ship, learn, and iterate. I'm a self-starter who thrives in ambiguity, equally at home inside an established brand or an early-stage startup.

Beyond the work, I'm a husband, a dad, a traveler, a coffee addict, a thinker, a creator, a doer. I've guided snowmobile tours in Colorado and served in the Peace Corps in Guatemala. I live in Portland, arriving by way of the Midwest, the Rocky Mountains, Central America, and several stops in between.

I'm never done learning — continuously exploring how AI and emerging technologies can unlock more human, more effective, and more delightful experiences.

Big or small. Established or scrappy. I'm here to help your team take it to the next level.

Ready to chat? Shoot me a note.

Available for freelance in the Portland area or via remote.

Some nice things people have said after working with me.

"Billy is a thoughtful, skilled designer. He brings a breadth of experience, and can deftly take the lead on a wide range of design challenges--from traditional graphic design to UI/UX. A systems thinker with a collaborative attitude, Billy is an incredible team player and would be an asset to any team he's a part of."

"I've seen him take a global company through a complete social rebrand, juggle multiple high-viz projects like a boss..."

"I always loved working with Billy because I could count on him producing brilliant work no matter what crazy circumstances I put him in."

"I worked with Billy on photo shoots for the Nike.net website...He brought great energy, styling & propping know-how and excellent design sensibilities to the project during our pre-production meetings and while executing the shoots....Having him on set for the shoots was fantastic."

"I discovered during the job that Billy is that rare designer that can deeply articulate the strategic business needs behind every design recommendation that he makes. That would be a superpower in itself - add world-class creative combined with a great sense of humor and you get an invaluable colleague that directly equates to happy clients wanting more."

"It's a tall order to balance technology, usability and creativity and he consistently found the right mix. Then there's the fact that he's kind and funny and interesting. What a nice colleague!"

"He understands the creative landscape, has a great eye for design and what appeals to different audiences, and executes almost before you can finish your request."